This project involved a comprehensive interior fit-out for the world-renowned jewellery brand Pandora, located in the heart of The Ashley Centre, Epsom. Our joinery team was tasked with implementing Pandora’s signature “Evolution” store concept, which focuses on a bright, interactive, and customer-centric shopping experience.
Project Overview
The goal was to create a warm and inviting atmosphere that encourages “self-discovery.” This required a delicate touch, as the design moves away from traditional over-the-counter sales toward an open-plan layout where craftsmanship is on full display. Our joiners worked to deliver the high-gloss finishes and soft, curved elements that are synonymous with the brand’s updated 2026 identity.
Key Contributions
Our team executed several specialist joinery packages, including:
- The “Charm Bar” Hub: Construction and installation of the central interactive station. This required precise routing for glass inserts and integrated cable management for digital touchpoints.
- Signature Treasure Tables: Hand-finished display tables designed for high-traffic interaction, featuring soft-close cabinetry and premium laminate surfaces in the brand’s iconic soft pink and white palette.
- Illuminated Wall Vitrines: Custom-built recessed wall units with precision-cut shelving. Our joiners worked closely with electricians to ensure the seamless integration of shadow-free LED lighting.
- Fascia & Entrance Joinery: Installation of the sleek, minimalist storefront timber elements and the prominent “Pandora” monogram backdrop behind the service desk.
Challenges & Solutions
- Curved Geometry: The design featured numerous curved surfaces to soften the retail environment. Our joiners used advanced kerfing and bending techniques to ensure smooth, seamless arcs on all counters and displays.
- Logistics in a Live Centre: Working within The Ashley Centre required tight logistical coordination. We managed out-of-hours installations to ensure the store was ready for its “Grand Opening” without impacting the mall’s daily operations.
The Result: An elegant, light-filled boutique that enhances the “sparkle factor” of the jewellery. The project was completed to a millimetre-perfect standard, meeting Pandora’s strict global brand guidelines.
